MA Advanced Product Design

The industrial designer’s role as coordinator of the problem solving process is gaining increasing importance, as innovation and new technologies becomes more significant in the design process.

The increasing complexities and demands for multi-disciplinary teamwork in the product development process demand a more holistic approach, which is one of the modern industrial designer’s greatest attributes and the basis for the Advanced Product Design programme here in Umeå.

The Advanced Product Design programme involves the design of many types of products. The programme focuses on the advanced treatment of design, user studies, problem identification and analysis, new materials and technologies, advanced presentation methods, strategic design, industrial organisation and consulting techniques, and above all, an emphasis on innovation and new thinking.